Top Trending LinkedIn Posts about product marketing

First PMM Camp supper club was a success ✨

My goal since starting PMM Camp is to:

→ Bring product marketing leaders together
→ For interesting

GREAT breakdown from Emily Kramer:

"Positioning 🚫 Brand Story 🚫 Messaging"

👇


"Since I love talking marketing semantics on LinkedIn:

Shockingly, I don't actually love talking semantics

Competitive intelligence is a powerhouse for every aspect of an organization—from go-to-market strategies to product discovery and development.

Operating in silos can lead

The best product marketing is silent 🔕

"This new marketing campaign for remote work is really good."



Credit: Chris Bakke for this 💎 haha

Q: How do you get started with positioning your product?

Anthony Pierri 🎸has got you covered in today's newsletter.

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Some context:

It's getting harder to stand

If you're in the #Boston area in early October, come check out the Product Marketing Summit hosted by Product Marketing Alliance.

I will

Ứng dụng của Product Marketing tại công ty công nghệ ờ Việt Nam.

Tuần vừa rồi tôi có buổi chia sẻ và

I started my first business 8 months ago with zero sales knowledge.

...today, we're a team of 3, 12 clients, 6 countries.

Our #1 client

I’m excited to let you all know that I started work this week as a product marketing consultant for DXKulture, a multicultural technology

Many SaaS product launches are "meh".

But it's not because:

1. No one wanted the product/feature.
2. The product/feature wasn't promoted enough.

Rather, it's often because product

4 things PMMs need to remember about go-to-market motions:

1) Combining product-led growth and sales-led growth is HARD.

PLG isn't a weekend project or

Product marketing VS the boss.

Product Marketing life:

IYKYK 😎


“Make it look pretty”

"The product sells itself"

“We’re launching tomorrow”

“Where’s the help center article?”

“Can you make a one-pager real quick?”

“We already

Product marketing is not content marketing.

Product marketing is not project management.

Product marketing is not marketing management.


📣 Friendly reminder:


I've said it once, but I'll

Product Marketing Summit | Boston 2024

Day One

Product Marketing Summit | Boston 2024

Day One

Product Marketing Summit | Boston 2024

Day One

Product Marketing Summit | Boston 2024

Day Two

Starting a new PMM role? Here are 10 questions to ask during your listening tour:

Conducting a listening tour with key stakeholders and

Product marketing is about people and data.

Coding is about logic and user experience.

Our team combined it all and built TechSync within

I’m building Product Marketing Pulse as a trusted resource to help both new and experienced product marketing and enablement leaders grow and gain

Product Marketing Manager role is evolving
As more companies adopt Product centric Go To Market Strategies
Product Marketing becomes a critical function in the

Product Marketing 🤝 Holy Shift

I’m not someone who usually likes asking for things like this, but if I don’t put it out there, nothing will happen!

If

Product Marketing Managers, you shouldn't waste your budget and effort on LinkedIn demo ads and email campaigns.

Instead, focus on LinkedIn Outreach, Thought Leadership ads,

Product Marketing is hot right now. In fact, it’s hotter than ever based on what I’m seeing. But why? I think the answer

Hey PMMs, I’ve got a fun #AI tip for you, especially if you’re into visual storytelling!

👉 Napkin AI

(Big thanks to David

Product marketing is a voice of the product to the market and a voice of the market to the product. Here's how:

Product marketing principle I live by: never do messaging work that sits on a shelf; always ship something

Rewrite your strategic narrative - AND

Every time I read on LinkedIn that your first marketing hire should be a PMM - I get a cringe 😬

(Context: b2b