Top Trending LinkedIn Posts about ppc

The old way vs. the new way of managing Google Ads campaigns

Old way
• Manually adjusting bids daily
• Spending hours analyzing keyword performance
• Reviewing

I recently sat down with Ron Latz of LegalFenix to discuss Google Advertising and how it can be used to generate cases for

We just launched Shopping Mastery in The PPC Hub and we're already working on the next course:

Bids & Budgets Mastery: how to set

#Meme #PPC #GoogleAds

I’ll be speaking at SMX Advanced Europe 2024 in Berlin on September 10-11, covering advanced AI applications for paid media management. Looking forward

Looks like the people at Google are also back to work after the Summer holidays 😂

This week, we heard that YouTube Video Action

Google Search campaigns 5 years ago:

- SKAGs
- Exact was exact
- Control everything
- Granular

🙏 Ask and you shall receive! Performance Max tools galore! Last week, I made a joke about having to constantly Google the asset

From failing PPC to 336% more leads

The secret?

Turning around a struggling campaign is tough, but not impossible.

Recently, after seeing their PPC results tank,

The downside of automation: Google increased our CPC by 3264% (!!).

(Here are 3 steps to prevent that).

I'm a big

Why Goodhart's Law is vital for both PPC Professionals and e-commerce brands;

Goodhart's Law states that "when a measure becomes a target,

What we just discussed will change the game for Google Ads Specialists & agencies.

When Bob and I meet up in person you know

I had a great experience speaking at SMX Advanced Europe on advanced AI use cases in paid media management and how these technologies

Ok so we just presented our plans for The PPC Hub 2.0 to our members...

People were freaking out, and a memelord (Daan) made

10 Amazon basics every seller must know

Regardless of the service the client asks for, I communicate these basic things about doing Amazon business,

We’ve been working tirelessly to create a space where Google Ads professionals can connect, learn, and grow together.

What started as a vague

Why your Amazon sales might go down even with a good PPC and Listing?

Let’s say you have a successful product on Amazon, and

Big News here 🚨Microsoft Advertising has now a direct Copilot AI Chat integration! 🔥

This native AI chat can be used for advice, optimization,

Don’t take this course unless you want to completely change the way you manage Amazon PPC.

I just wrapped up 𝐓𝐡𝐚𝐭 𝐀𝐦𝐚𝐳𝐨𝐧 𝐀𝐝𝐬 𝐌𝐚𝐬𝐭𝐞𝐫𝐜𝐥𝐚𝐬𝐬 and

One of the biggest mistakes in Amazon PPC is negating relevant keywords.

I often hear from sellers that if a keyword has 10 clicks

Why Goodhart's Law is vital for both PPC Professionals and e-commerce brands;

Goodhart's Law states that "when a measure becomes a target,

If you do Google Ads for Ecom clients, read this:

Tomorrow, at 12:15pm CEST, I'm sending an email to subscribers of The PPC Edge

I just finished today's The PPC Edge:

"9 conversion-boosting feed optimization hacks"

And it might be one of the best newsletters I've written to date.

I

Don't Stop your PPC campaigns — Fix them!

Have you ever been told to stop your Amazon PPC campaigns and start from scratch because

𝐏𝐏𝐂 (𝐏𝐚𝐲-𝐏𝐞𝐫-𝐂𝐥𝐢𝐜𝐤) 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐢𝐬 𝐚𝐧 𝐨𝐧𝐥𝐢𝐧𝐞 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐰𝐡𝐞𝐫𝐞 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐫𝐬 𝐩𝐚𝐲 𝐚 𝐟𝐞𝐞 𝐞𝐚𝐜𝐡 𝐭𝐢𝐦𝐞 𝐚 𝐮𝐬𝐞𝐫 𝐜𝐥𝐢𝐜𝐤𝐬 𝐨𝐧 𝐭𝐡𝐞𝐢𝐫 𝐚𝐝. 𝐈𝐧𝐬𝐭𝐞𝐚𝐝 𝐨𝐟

PPC will get expensive over the next few months, with Q4 and the election...

🔥 Here's what to do about it:

Get an outbound system

Do you miss the product status graph in Google Merchant Center since Classic was 🔪💀?

Here is how you can find it in

Leeds! It’s finally here—PPC Live #13 starts TODAY! Join us at 5:30PM for an evening of learning and fun. See you soon!

In partnership

PPC Specialist Moods during work days. 😂

9AM You open your Google Ads account and compare the performance and see 10 more

PPC agencies encounter 2 types of leads:

1. those who invest in a paid audit
2. those who shop around for agencies to obtain