Top Trending LinkedIn Posts about marketing analytics

Preparing for the Cookieless Era of Digital Marketing https://cstu.io/b7c844 #marketingandadvertising #attribution #analytics #futureproof #advertisingstrategies

Esse é o quarto mês consecutivo que estou batendo a meta de oportunidades no pipeline sem precisar pedir um centavo a mais.

E o

Understanding Multi-Touch Attribution with Google Analytics https://cstu.io/3bcf47 #marketing #attribution #marketingandadvertising #futureproof #analytics

Learning How Sound Can Transform Ads in 2024

Thanks to Motion (Creative Analytics) and experts Savannah Sanchez, Mirella Crespi, Dara Denney, and Jess Bachman

Harnessing the Power of First-Party Data in a Cookieless World https://cstu.io/05a098 #analytics #advertisingstrategies #futureproof #marketing #attribution

Is Your Analytics Strategy Outdated?

In today's dynamic digital landscape, sticking to last-click attribution is akin to navigating blindly. Dive into multi-touch

The Role of AI in Modern Marketing Attribution https://cstu.io/d1fcb2 #marketing #attribution #marketingandadvertising #analytics #advertisingstrategies

One of the most damaging errors analysts make when measuring marketing campaigns?

Establishing an objective improperly.

Should the objective be off, the effect on the

101 Marketing Analytics Summit Things to Know
#74
Collect data for customers rather than about them. Use analysis to improve individual customer experience (targeting) and

101 Marketing Analytics Summit Things to Know
#75
First, look for anomalies.
Next, look for changes.
Then, look for patterns.

101 Marketing Analytics Summit Things to Know
#76
The more valuable segments tend to be small. Dividing visitors into male and female is helpful but

101 Marketing Analytics Summit Things to Know
#77
When it comes to change management, do not preach to the choir - preach to the almost

101 Marketing Analytics Summit Things to Know
#78
Know what you don't know.
This is what we know.
This is what we think.
This is a test we

101 Marketing Analytics Summit Things to Know
#79
Make a point of reaching out to the advertising people/department/agency at your organization and understand their process,

101 Marketing Analytics Summit Things to Know
#80
Measure the success of your measurement. Find a way to monitor how much people are using marketing

Cracking the Code of Multi-Touch Attribution: Best Practices and Tools https://cstu.io/2b890a #marketingandadvertising #marketing #futureproof #attribution #analytics

Cookieless Attribution for Marketers, Jeff Greenfield, CEO of Provalytics https://cstu.io/8b2836 #marketing #analytics #advertisingstrategies #futureproof #attribution

Struggling to land a job despite your technical expertise in #Data #Analytics? 🤔

🧩 Deep business domain knowledge could be the missing piece.

📞

Data collection and analytics go beyond filling gaps; they open a new dimension for precise targeting, personalized campaigns, and huge ROI boosts. In

Working with incomplete data in marketing is like solving a puzzle with missing pieces. We need to redefine our data collection and analytics

Privacy-First Measurement: Navigating the Evolution of Consumer Data https://cstu.io/4c5fa1 #advertisingstrategies #attribution #marketingandadvertising #marketing #analytics

Want to stand out in the Data Analyst/Scientist job market, but not sure what business problems to build expertise in? 🤔

How about Marketing

Understanding the Impact of Privacy Laws on Marketing Analytics https://cstu.io/1aab28 #marketingandadvertising #futureproof #attribution #analytics #advertisingstrategies

ABM isn't "just good marketing"

It's a totally different view and lens when you market to named accounts vs target audiences.

1. Good marketing can

The fact that "ABM tools" = "third-party intent + programmatic ads" for many people makes me really sad.

Here's how I use our own

📊 Data is powerful, but intuition is irreplaceable.

In a world driven by metrics and analytics, let’s not forget the value of our instincts.

❌Querer fazer A/B teste para tudo NÃO é um sinal que você faz uma boa experimentação, pelo contrário.

Pode demonstrar até imaturidade analítica.

Uma das

Marketing Analytics Summit London is different this time.
marketing analytics summit co uk

Você ainda usa o seu gerenciador de anúncios como se fosse uma plataforma de day trade?📈

O desempenho ruim da sua campanha de performance

Czy naprawdę potrzebujesz wydawać fortunę na marketing, aby osiągnąć sukces?

Wielu przedsiębiorców/marketerów wydaje dziesiątki (a nawet setki) tysięcy złotych na marketing każdego miesiąca, wierząc,