Top Trending LinkedIn Posts about market research

Consumer research is mostly about the category - not the brand.

You cannot use it to shape your unique POV or differentiation, or to

Kenny Imafidon MBE 🎖️😅

Never despise small beginnings.

Back in 2012, at just 18, I took a leap to do something different - a

Market research often overlooks Black voices. That's why they are up to 7x more dissatisfied than white consumers. In honor of Juneteenth, Mahogany Minds has

Market research is a lot of looking back and looking forward.

Looking back: We ask people why they bought something. They guess,

My approach is simple for LinkedIn content

(and the one I strongly recommend)

Just put **something** out there.

Anything (that makes you happy)

I have learned this after

Market research is the most misunderstood part of marketing.

Marketers think that they should ask their audience about their pain, frustrations, needs &

To create an effective brief, we must clearly define our goals.

For instance, aiming for a positive cash flow of \$100,000 in 10-15

📉 The market research industry is at a crossroads. If we don't start valuing respondents more, the current data quality crisis will only

Market research in iGaming has been broken for a long time.

It has been very difficult to build an accurate picture of markets from

Brevity is the soul of wit..

Agency- we need these 150 slides to answer the business question

CMI - we need these 50 slides

Ever wondered why some tech companies soar while others stagnate?

The secret often lies in something most leaders overlook: Market Intelligence.

Airbnb changed the way people travel, by starting with just an air mattress and a big idea.

Here’s their secret to massive growth:

→ They

Market research for your 1st e-commerce business can seem daunting.

It doesn’t have to be that way.

Here are 5 simple ways you can

Market research is the fastest way to actually solve your ideal clients wants and needs in your video content.

Make content that helps

Market research is overrated for beginners.

Many gurus preach extensive research before starting.

But the best research is active content creation.

See what gets engagement. Then

A few scary phrases in Market research...

1. Need a few additional analyses.

2. I need to add a few more

A few scary phrases in Market research...

1. Need a few additional analyses.

2. I need to add a few more

You're searching for quick insights.

But the real secret in market research is consistency.

Think about it:

→ Leading researchers find trends through regular analysis
→ Accurate

Day 10 of my 20-20-20 series...

Amidst the deadlines, data analysis, and endless focus groups, it’s easy to get caught up in the

A post about Researchers with balls!

On Saturday, Matt Kirby, Andrew Smith and I completed a 25km walk around London following the Monopoly Board

📊 15 things I love to #research ...


Brand Awareness and Perception

Brand Loyalty

Competitive Analysis

Customer Churn

Customer Lifetime Value

Customer Satisfaction

Market Segmentation

Market Share

Market Trends

Net Promoter

At the age of 36, I found myself overweight. I had poor eating habits, and I hadn't exercised in years.

I needed help.

"What

The biggest obstacle to a successful market research isn't what you think.

It’s not:

→ Lack of data
→ Shifting market trends
→ Complex methodologies

It’s your own

Market research automation with your #AI sidekick: Persistence pays off 🕵️‍♀️🤖

Me: "AI, help me with these customer interviews!"
AI: confused, nonesense response
Me: "Ugh,

Do you know HOW your customers like to buy?

Like, how they physically like to GET and PAY for your products or services?

Domino’s, f’rinstance,

Many people think behavioral market research is only for companies selling everyday products like food or cleaning supplies.

But that's not true.

I've seen how

Market research often overlooks Black voices. That's why they are up to 7x more dissatisfied than white consumers. In honor of Juneteenth, Mahogany Minds has

Market research, feedback, iteration.

Naman Tekriwal tells me about the long process of refining through trial, error, feedback and research to solve a

𝐌𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐢𝐬𝐧'𝐭 𝐨𝐩𝐭𝐢𝐨𝐧𝐚𝐥.
𝐈𝐭'𝐬 𝐞𝐬𝐬𝐞𝐧𝐭𝐢𝐚𝐥.

This principle is the backbone of successful branding. It's more than gathering data; it's a tactical foundation that informs

Market research is the foundation of every successful DTC product.

Here’s how I do it:

1. Start with customer surveys—ask your existing customers what