Top Trending LinkedIn Posts about CPM Scheduling

It may be holiday break, but the learning never stops! 🧠

I’m catching up on my 2023 L&D reading list this week. What was

Fb Ads metrics for different elements of the funnel:
 
Ad performance:
-CPM
-CTR
-CTR (All)
-Outbound CTR
-Outbound clicks
-CPC
 
Website performance:
-Landing page views
-Cost per Landing Page View       
-Website content views
-Cost

Few important aspects of Facebook Reach & Frequency(R&F) campaign.


R&F campaign is one of the long-standing campaign types on Facebook.

While many new campaign

In September I was asked to do a keynote at the CAIP investment forum.

It was to room of mostly male CFAs, pension

Digital publishers are stuck in a death spiral and it’s not pretty.

We’re a week on from Advertising Week New York and I’m

↪️ Steal These e-Commerce Benchmarks vs Competitors now.

1. Key Metrics: ROAS, CPM, CPC, CTR, CVR%
2. Creative Split: Images, Carousels, vs Videos
3. Targeting Breakdown:

🔥 𝐂𝐞𝐧𝐭𝐫𝐚𝐥 𝐏𝐚𝐜𝐤𝐚𝐠𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐢𝐧 .𝐍𝐄𝐓 7+

Managing dependencies for 𝐦𝐮𝐥𝐭𝐢-𝐩𝐫𝐨𝐣𝐞𝐜𝐭 solutions can prove to be difficult as they start to scale in size

Intra-Group Manufacturing Transaction Types:
Mapping the TP analysis onto the contractual structure.

The design of transfer pricing policies needs to go hand-in-hand with the legal

Here is my 6K bottom of funnel paid media strategy for one of my clients:

What my client already has:

Again NEWS 🔥 🚨 Campaign Goals "Awareness" and "Consideration" have been merged to make it easier to pick your CPM or CPV

Brand awareness vs Engagement for Linkedin thought leader ads - what’s the difference?
If you’re using thought leader ads, here’s what you should know

The Power of 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻

During Uncertain Times?

In the realm of business, a prevailing strategy for numerous companies revolves around allocating substantial resources

This is how I structured a LinkedIn ads campaign for a B2B SaaS company.

Let's take a look at 8

More the constraints the higher the CPM.


Any additional constraints we put in in the campaign, always increases the CPM(Cost per Impression)

-

What a great little accessory to enjoying your music without compromising on safety by using headphones. 📻


Besides having a clip love the a

How do you stop the scroll?

Tension.

Someone’s on a stage - about to tell a joke. Someone’s on a skateboard - about to attempt

Being Original is overrated.

Google wasn't the first search engine, AltaVista and Yahoo came before it.

Netflix didn't invent video rental, they revolutionized it after

A couple weeks ago I graduated from that National Emergency Management Executive Academy (NEMEA). Our cohort met four times over the course of

I am thrilled to announce that i'll be moderating a panel about alternative monetisation strategies at PGC London.

Monday 22th Jan, at 3.40pm, I'll

The Shyft Group has selected Our Next Energy (ONE) to supply Aries LFP battery packs for its Blue Arc™ EV Solutions Class 3-5