Top Trending LinkedIn Posts about campaign optimization

3 recurring mistakes digital Marketers make in SEM(search engine marketing) today

1. Having different match types in the same campaign

One of the most prevalent

We started a campaign optimized for user registration a few years back.

We didn't get the planned number of conversions after spending a

On the surface, Performance Max(PMax) campaign looks rigid.

However, there are 4 ways you can optimize your PMax campaign effectively.


1. Value rules

In Search,

The 3 most overlooked PMAX campaign optimization strategies (...that WILL improve performance)

Struggling to get consistent performance from your PMAX campaigns?

You're not alone.

As

Negative keyword targeting is the red-headed stepchild of Google Ads campaign optimization. Everyone forgets about it. 🤦

It's a serious way to unlock additional

What campaign optimization strategies for Google Ads do you consider most effective for increasing conversions on a limited budget?

Sell more and Grow your Shopify Store with Full Funnel AI-Ads on Google, Instagram, and Facebook! 🚀

Dive into the Enhencer experience:
✅ Instant Launch:

Boost your Google Ads return on adspend by going beyond campaign optimization - how to do it 👇

Many businesses instinctively focus on campaign

I ❤️ First-Party Data OPs: Go Beyond Shopify CAPI Standard Purchase Events

**Multiple Campaign Optimization Events:**
Leveraging multiple custom conversion events allows Facebook's algorithms to

Is this the new way to optimize Campaign Placements?

This dashboard is extremely quick and simple, turning what used to be hours of work

📈Ready to supercharge your campaign optimization with incrementality insights?

📣 We're excited to introduce InSight, our next-gen incrementality measurement solution designed with privacy compliance

Can marketers depend on clicks and click-through rates (CTR) for campaign optimization? Is this different from click-based attribution?
 
Click-based attribution assigns credit to ads

How I reduced the CPA by 29% with just a simple hack.

(without heavy optimization)

Here’s how I do:

1. Remove too much segmentation from the

Building a successful PPC campaign for new businesses can be challenging, but it’s achievable with the right strategy. Here's how we helped AmishCo

“Clients are buzzing about AI for digital marketing, especially in personalization (targeted content, emails, ads), content creation (ideas, headlines, drafts), and predictive analytics

Lead generation is not...

❌ software
❌ copywriting
❌ data analysis
❌ human psychology
❌ campaign optimization

Amazon PPC is all about bulking up or cutting down.

Like in fitness.

So think of your PPC strategy as a fitness regimen, with

𝗦𝗲𝘁𝘁𝗶𝗻𝗴 𝗨𝗽 𝗕𝗮𝘀𝗶𝗰 𝗔𝗽𝗽 𝗘𝘃𝗲𝗻𝘁𝘀 𝗳𝗼𝗿 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻

Having spoken to multiple marketers, I've discovered a common mistake: many start their app campaigns with

The Ultimate Remarketing Strategy Cheat Sheet.

This helped me skyrocket conversions for countless brands.

Most people don’t realize retargeting is key to increasing conversions.

They had

Want to avoid your ad sets re-entering the learning phase?

Here's what you need to know.

Every edit you make has some effect on

I’ve been auditing Amazon accounts for 6 years now.

I constantly see the same 3 PPC mistakes.

They may seem insignificant.

But they have a significant

One thing I've learned from my experience in digital marketing is the importance of optimizing your Facebook ad campaign.

Optimization starts with avoiding common

Amazon advertising is not less than a science.

Think about it!

You’re creating a campaign, isn’t it like experimenting?

PPC optimization is the hypothesis testing and

Head of Marketing in B2B SaaS struggling with poor lead quality, low volume, and high CPA from Paid Search?

Here are 7 reasons why

Here are some key insights for email marketers on why focusing on conversion rates is essential for campaign optimization(Tip: #5 is the key

Coming soon to Facebook Ads > 4 Exciting new Campaign Optimization Updates. Yes Meta, this is what we like! 🤩

These 4 big updates

The Silent Killer of Ad Campaigns:

Misunderstanding Optimization

I recently encountered a situation that's all too common in our industry.

A client terminated our

𝐌𝐨𝐬𝐭 𝐩𝐞𝐨𝐩𝐥𝐞 𝐬𝐮𝐜𝐤 𝐚𝐭 𝐏𝐏𝐂 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧.

𝐁𝐮𝐭 𝐢𝐟 𝐲𝐨𝐮 𝐚𝐯𝐨𝐢𝐝 𝐭𝐡𝐞𝐬𝐞 5 𝐜𝐨𝐦𝐦𝐨𝐧 𝐦𝐢𝐬𝐭𝐚𝐤𝐞𝐬, 𝐈 𝐠𝐮𝐚𝐫𝐚𝐧𝐭𝐞𝐞 𝐲𝐨𝐮 𝐰𝐨𝐧’𝐭.

Ignoring Subdomains.
→ Neglecting to utilize subdomains

I had a great experience speaking at SMX Advanced Europe on advanced AI use cases in paid media management and how these technologies

𝗠𝗶𝘀𝘁𝗿𝗮𝗹-𝟳𝗕 𝗶𝘀 𝗔𝗜 𝗺𝗼𝗱𝗲𝗹 𝗳𝗼𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻.
𝗕𝘂𝘁 𝗶𝘁'𝘀 𝗻𝗼𝘁 𝗮𝗹𝘄𝗮𝘆𝘀 𝗮𝘀 𝗰𝗼𝗺𝗽𝗹𝗲𝘅 𝗮𝘀 𝘆𝗼𝘂 𝘁𝗵𝗶𝗻𝗸.

Here are 3 ways you can implement it