Top Trending LinkedIn Posts about Brand Strategy

Happy New Month!


It’s an exciting time to reenergize your brand's momentum.


This new season brings fresh opportunities to engage your audience, optimize your

Finally reaching that part of my career where I forget I've worked with some really cool brands.

I wrote the script/treatment for this Stance

Here is why a lack of proper strategy
Almost killed the Nike brand


As Rory Sutherland states brands are one of the most powerful tools

Are You Armoring the Wrong Parts of Your Marketing Strategy? 🛡️

During World War II, statistician Abraham Wald made a counterintuitive discovery that saved

Whoever sold founders the idea that you should do your website before your brand strategy. 👊🏽, from me, with love 💜

This really does

🌟 Brand Strategy: Down & Dirty 🔻💪🏼
Let's take it down... aaaall the way down.
To the studs. To the bedrock.🪨

Competition?
Fierce.
Attention spans?
Fun-sized.

🚀 𝗕𝗲𝗵𝗶𝗻𝗱 𝘁𝗵𝗲 𝗦𝗰𝗲𝗻𝗲𝘀: 𝗖𝗿𝗮𝗳𝘁𝗶𝗻𝗴 𝗮 𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝗦𝘁𝗮𝘁𝗫® 𝗙𝗶𝗿𝗲 𝗦𝘂𝗽𝗽𝗿𝗲𝘀𝘀𝗶𝗼𝗻

When Stat-X® Fire Suppression approached us, they already had a powerful

Hinge has a very dangerous strategy
That's why it is so effective


Dating apps have ruined modern dating. Endless choice, swiping and ghosting...means more people

Brand strategy = more than just design! Beatrice Gutknecht 🦘 explores why a mix of operations and brand expertise can lead to a

𝗔𝗻𝘆 𝘁𝗵𝗼𝘂𝗴𝗵𝘁𝘀 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗥𝗢𝗜 𝗶𝗻 𝗻𝗲𝘄 𝗵𝗶𝗿𝗲𝘀 ⁉


It sounds cold.

That said, it's necessary for both employee and employer.

And a talent strategy

I am a chronic overplanner.

Try taking a trip with me, and you'll see this first hand.

I pack way more than I need.

I plan

How to stand out as a Brand in tough competitive niche?

Last week, I was on a Brand consultation call with the founder &

From Riches to Ruin: How Pandati’s Big Money Fiasco Failed to Build Anything but a Broken Brand


In 2011, I wrote an article predicting

Nike's first JUST DO IT commercial
Reveals the biggest mistake brands make


In 1988 Nike ran its first ever 'JUST DO IT' commercial. Behind this

In business, success is a combination of vision, strategy, and execution. While many focus on the emotional journey of entrepreneurship, the reality is

This new strategy led to $600M in sales 
Yet most don't get how it really works


RXBAR is a challenger brand trying to shake up

Feel like your content strategy isn’t hitting the mark? 🎯

Here’s how to reach Pet Parents where it counts and keep them coming back

Brand strategy is often underplayed, shoved under the marketing umbrella, or worse - it becomes everyone's responsibility yet no one's. How strange!

Over the

What a day! Yesterday’s client workshop was 🔥

Nothing gets me more fired up than collaborating face-to-face with clients, crafting killer strategies, and building

Berlin Podcast: Exposing the Lies of Conventional Brand Strategies and the No-BS Reality of BrandClarity the OneWord model



Question:

Baaghil, as the founder and

𝟱𝟬% 𝗼𝗳 𝗖𝗣𝗚 𝗯𝗿𝗮𝗻𝗱𝘀 𝗳𝗮𝗶𝗹 𝘄𝗶𝘁𝗵𝗶𝗻 𝟱-𝘆𝗲𝗮𝗿𝘀 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝘁𝗵𝗲𝘆 𝗹𝗮𝗰𝗸 𝗯𝗿𝗮𝗻𝗱 𝗮𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀.

That number goes to 65% at the 10-year mark.

Big numbers, but

What a feeling to receive the author’s copy of my latest book release!


The book is endorsed by

Sasha Strauss
CEO Innovation Protocol, Adjunct Professor

Lidl outranked Google and Amazon with 1 strategy.

And it’s something so common that you’d probably not guess at first.

This 1 way is many

These bags might look like a bit of fun
In truth they are strategically super smart 👇



People don't care for brands.

They have more important

10 things I'm paying attention to today:

👥 Premium Long-Form TV For Brands: Working For Young Consumers? (Wayne Friedman for MediaPost) - https://lnkd.in/g8znme97

📺 67.1

Here’s the blueprint I use to write simple and effective brand stories at the start of every project.

There are heaps of methods out

I spend at least 10-16 hours with each client.

That's a minimum of five 2-hour workshops and 2 hours of competitive analysis.

All to create

Is it 'work' when you laugh this much? 😂

This is what it is all about.

Here I am on one of the live

This brand partnership is so weird
And that's why its genius 👇



Most museums struggle to attract a broader & younger audience.


𝗧𝗵𝗮𝘁'𝘀 𝘄𝗵𝘆 𝘁𝗵𝗶𝘀 𝘄𝗼𝗿𝗸

Brand strategy doesn’t have to be complicated.

If you’re an SMB owner, these 3 foundational elements will guide your brand to clarity and growth:

Mission: