Top Trending LinkedIn Posts about B2B Sales

Three questions are keeping top leaders up at night right now.

Especially since the uncertainty that haunted us last year continues into 2024.

Big fan of Ads like this from ClickUp

Here's why I'm bullish on them:

(We'll see more companies use creator-led Ads throughout 2024)


1. It feels

Bold prediction.

5 things I believe SDR’s should never do in 2024.

1. Build their own list
2. Manually log activity
3. Write their own cold emails
4.

This made our client's thinking lamp switch ON tonight

We asked them if they could create a gif of their tech where it does

In 2023, I have posted 867 times about LinkedIn Personal Branding tips.

But these 5 have driven more than 10,000,000+ views, 300+ leads, and

Yesterday a fellow marketing agency owner cold called me.
He was worried about the growth of his company.

I asked him what he

Dangerous words for a founder to say:

“I don’t like ______. So my target market won’t either.”

Example: “I don’t listen to podcasts. So my

𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗴𝗼𝗮𝗹𝘀:
Educate with your content and back it up with the data you process.
Some call it product marketing.
Some go one step

2023: B2B Digital Native Brands (DNVBs):

- 100% digital Native
- Strong brand narrative
- Direct-to-users sales model
- Customer centric with social media

You need to understand

Founder: "Yes, we have tried content". The content:

- "Catalyzing the AI revolution" eBook (ready in March)
- Photos of the Halloween party on company

I spent 17 years lifting weights without getting the results I wanted.

This experience shaped my identity as a business owner:

Mainly how I DON'T

High-performing PPC campaigns optimise for macro metrics.

Yet, many b2b companies still optimise for micro metrics.

Here’s the difference:

𝐌𝐚𝐜𝐫𝐨 𝐦𝐞𝐭𝐫𝐢𝐜𝐬
→ Offline conversions (MQLs, SQLs, Opps)
→

Here’s how I create a b2b marketing strategies that generate and accelerate pipeline.

Use this 9-step framework to nail your 2024 strategy planning.

—

P.S. check

1 𝐭𝐡𝐢𝐧𝐠 𝐜𝐚𝐧 𝐦𝐚𝐤𝐞 𝐨𝐫 𝐛𝐫𝐞𝐚𝐤 𝐚𝐧 𝐀𝐁𝐌 𝐩𝐫𝐨𝐣𝐞𝐜𝐭:
↳ It is frequently overlooked
↳ Sometimes underestimated
↳ Quite often forgotten

Yet, it's often the most frightening

2019: Buy an attribution software, track every click.
2024: Build an internal system to gather buying intent:

- Identify intent signals that matter for your

Every day, my Linkedin posts touch 63,523 screens.

Here are 7 best practices to use Linkedin in your B2B Strategy:

What you think is a limitation is actually your superpower.

It's all about positioning.

I used to be insecure as hell as a

Ignoring customer growth is a major misstep.

Here are the 4 pricing strategies to expand together.

→ Usage growth
→ New tier
→ Add-on
→ New product

To measure expansion, B2B SaaS uses

Great job Liz Heiman interviewing the Grandfather of sales, @Steve Heiman

I'm listening to Regarding Sales | Episode 1: How Sales Process Makes Sales

Today at 3PM,

Join me in asking questions about B2B Sales

Register below...

https://lnkd.in/dBUMn8Zk