💜 Will Allred LinkedIn Posts
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@williamallred
AI SDRs are having an impact on cold email best practice data :)
LinkedIn data used to be really powerful for personalization.
... not anymore
Is
@williamallred
Anyone want to hangout w me and 💜 Chad Frank? 👉👈
🚨Warning 🚨 you might learn something
@williamallred
I've got a theory on "low win rates"... It's a pipeline problem.
You see, rep's struggle to get meetings. When they do, they're biased
@williamallred
Small improvement, but added phone numbers to our personalization assistant.
Hosting an open Zoom w/ 💜 Chad Frank next Thursday to cover all
@williamallred
Here's 5 writing tips to master informal writing - the RAPIDLY emerging cold email best practice:
How rapid? Usually quickly emerging trends take 90
@williamallred
The "AI SDR Effect"
We've hit a tipping point. Lavender just measured the strongest & fastest shift in cold email best practice data we've
@williamallred
I've been nudged by LinkedIn 5x to verify my profile this week.
Either they don't like my name change to GPT... or they're fighting
@williamallred
In 30 seconds, here's cold email personalization that (your) AI can't do
Let's say I'm selling at Workato. This business technology director at BigCommerce
@williamallred
Financial reports don't need to be scary. Just ask Lavender, "What are some highlights from XXX's recent earning's report?"
I went DEEP on my
@williamallred
Them: "We're really just looking for a more automated solution"
Me: *biting my tongue to let them finish*
Them: "We just book more leads over
@williamallred
You'll want to check this out 👇
A quick story about hair cuts, passion projects, eating raw potatoes, Atlanta's top restaurants, and a
@williamallred
Let's review a cold email I sent. I'd NEVER let ai write this for me. Too important. Publicly traded CRO.
I’ll explain my why.
@williamallred
Rate my conference "pitch" 1 --> 10 (ten = best) 👇
Them: What's up with the cape?
Me: We turn your sellers into email
@williamallred
Sales Leader: We've given up on email. It doesn't work for us
Their emails:
@williamallred
I warned y'all earlier this year.
Apple Intelligence is going to WRECK cold email. Two words: Preview Text
Instead of seeing the first line of
@williamallred
Running it back to teach cold email w/ Sales Assembly next year!
Reflecting as I'm prepping for my last class of '24. It's rare
@williamallred
Hey sellers - this is your reminder... that "use" works just fine.
You don't work in finance.
What's another word salad you want simplified?
(h/t Ashley
@williamallred
Talk about a hot take...
Does make me wonder... what's your SDR-sourced close rate? Does that win rate justify the org's pipe production?
I ask
@williamallred
Me: So... when am I supposed to schedule time to watch the recorded meetings that I couldn't make because of other meetings?
Sales