Nikhil Narayanan LinkedIn Posts

This Father's Day, an ad features a conversation that needs to be normalised.

#advertising #copywriting #themoraltroll

Just when we thought SonyLiv would win the race to be the worst OTT platform from a UI/UX perspective, Jio Cinema enters the

We dropped our Father's Day video a little early. So here we are, dropping it again on the actual date.

#fathersday #advertising #copywriting

More relevant today than ever before - with more and more people advocating the formula-driven drivel as some magic potion for brands.

The

People say "Sack the copywriter" every time they come across some bad copy. What they don't realise is that sometimes the copywriter is

Overthinking has killed more Creative Ideas than any other deadly objects and occurrences.


#creativity #advertising #themoraltroll

More and more people are choosing to 'be told what to think' over 'actually think'. They want Netflix to tell them what to

Does this LinkedIn feature of mentioning a mutual connection ever assisted in making a new connection smoother? I think not. Unless the mutual

Julius Caesar is watching some random playlist on his laptop - like every average Roman emperor. Brutus walks in and sneaks up from

𝗡𝗲𝘁𝘄𝗼𝗿𝗸 𝗮𝗻𝗱 𝗖𝗵𝗶𝗹𝗹...

People need to understand that when someone accepts a connection request, it is not an invitation to immediately commence a business

From a time when motorcycle ads were more than just a montage of riding shots. Loved it when it came out in 2006

So did Indigo phase out their "On time, every time" line after their flights started getting delayed or did they stop using "On

Technology has created this illusion that everyone is accessible and readily available - be it brands, celebrities or the neighbour one barely knows.

The best piece I've read on LinkedIn in a while. Succinctly profound, Harit Nagpal.

#workculture #corporatelife #themoraltroll

The best piece I've read on LinkedIn in a while. Succinctly profound, Harit Nagpal.

#workculture #corporatelife #themoraltroll

Today, Lord Ganesha will take all forms. From candies to candles. From wrinkles to stains. From tea cups to t-shirts. From cars to

When you are building a brand, any sort of positive mindspace you can capture of your customer/stakeholder is important. And no, a brand

I've started seeing balls everywhere I go. Call it an occupational hazard. Zlade


#zlade #trimming #themoraltroll

Automation is supposed to help people and make their lives easier. Well, seems like it is only there to make 'certain' lives easier

Please do not take the demise of someone as an opportunity to showcase your copywriting skills or deploy cheap puns. It's tasteless at