Ana Paula Picasso LinkedIn Posts

🌍💼Is "Save Now, Pay Later" (SNPL) the future of financial wellness in emerging economies?

Traditionally, instant gratification has dominated the financial landscape through

💷Monzo's Rise: A Case Study in Fintech Founder Mindset?

Just a few years ago, headlines centred around Monzo's attempted US expansion and subsequent challenges.

What if people stopped using search engines tomorrow? How would they find your company or brand?

Gartner predicts a 25% decrease in search engine

Let's take a trip down memory lane!
"Why Bitcoin is a Good Idea for Brazil: 2015 vs 2024," we revisit my first-ever Bitcoin piece

This is wild! Brazil's FinTech giant Nubank recently posted another massive quarter. The growth and numbers NU is showing makes it one of

As SCOTUS considers social media regulations & the Senate prepares to debate TikTok's future, sources of financial info are under scrutiny. https://lnkd.in/esqWYTvD

🔥 Africa's fintech scene is not just warming up—it's on fire in 2024!

With an annual growth rate of 32% and projections to

🚀 Fintech Startups: Ditch SEO, Embrace Thought Leadership

Forget chasing SEO trends! Google's March 2024 update prioritizes valuable content.

Here's how thought leadership

Apple is all-in on Embedded Finance. The FinTech Genius has been integrating financial products for decades👇

Apple has been relentlessly focused on building a

Centralized Exchanges (CEX) vs. Decentralized Exchanges (DEX) 🔄

We delve into CEX and DEX in our latest newsroom article, discussing how #DeFi's #blockchain

Here is one for the #Fintech community: It's finally time for FIBE Berlin!

Thanks Madeline Urbasik for the opportunity to be part of

This one is for the #accounting community:

Tomorrow I will be sharing my 7-step guide for the best website copy for accountants and accounting

It's here!
Just published my latest guide on crafting a winning website for accountants, packed with strategies & real-world examples that will help

📢 Most #accounting firms sites are as *BORING* as business cards—static, unengaging, and forgettable.

But what if your website could be more than just

Real #digitaltransformation is key, but navigating it can be tricky.

That's where #FinTech comes in!

I came across this article by Marcel van

Heard of DORA? It's gonna be *BIG* for #Fintech!
Coming in January 2025, the EU's Digital Operational Resilience Act (DORA) will reshape how we

These are *10* things to remove from your website right now ! 🌟

Here are 10 website mistakes I see way too often (and

Yesterday, I covered 10 things you should *remove* from your website. Now, let's talk about what to *add* instead to make your site

#LinkedInHacks: Do you only see the same people on your LinkedIn feed?

You can customize who you see on your feed:

Here's how (for

I usually don't like to *NAME and SHAME* companies but what this company does is totally and utterly unethical: They scrapped the internet